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Shantou toy makers tap new markets, adjust prices


The final portion of this three-part series tackles the industry challenges affecting the toy hub.

Plaything manufacturers in Shantou, Guangdong province are facing the possibility of fewer overseas orders and lower revenue in coming months. This comes amid decreased demand, higher safety-compliance fees and the yuan’s appreciation.

As economic woes plague major markets such as the EU and the US, the hub’s toy exports in the first three quarters of 2011 dropped about 7 percent compared with the same period in 2010. To boost sales, many suppliers are looking at alternative destinations such as the Middle East, Africa, Australia and Peru.

Businesses are also pressured by the recently implemented 2009/48/EC, which is considered the strictest standard yet. Conformance will require increasing product tests, and upgrading material sourcing methods and factory facilities. These are forecast to raise manufacturing costs by 5 to 20 percent.

Meanwhile, the unstable US dollar-yuan exchange rate is making it difficult to finalize prices. To avoid losses from sudden changes in monetary value, companies retain quotes for just one month or factor in possible fluctuation.

Click hereto read the complete article on Global Sources.

Note: This article "Shantou toy makers tap new markets, adjust prices" was originally published by Global Sources, a leading business-to-business media company and a primary facilitator of trade with China manufacturers and India suppliers, providing essential sourcing information to volume buyers through  e-magazines and  trade shows

All price quotes in this report are in US dollars unless otherwise specified. FOB prices were provided by the companies interviewed only as reference prices at the time of interview and may have changed.

Disclaimer: All product images are provided by the companies interviewed and are for reference purposes only. Those product images featuring products with trademarks, brand names or logos are not intended for sale. We, our affiliates, and our affiliates' respective directors, officers, employees, representatives, agents or contractors, do not accept and will not have any responsibility or liability for product images (or any part thereof) which infringe on any intellectual property or other rights of a third party.

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