- Published on Thursday, 26 January 2012 09:07
With the rise of custom orders, multifunction releases and quirky exteriors dominate.
- Multifunctionality adds value: The latest banner pens from China integrate extra features. Banner sticks with scales can be used as rulers, while sharp-edged ones serve as letter openers. Several releases have lanyard attachments, which may also accommodate logos.
- Color & shape diversity: Suppliers offer pens in a range of hues, including black, blue, yellow, red, orange and pink. Two-toned models have the lower and upper parts of the barrel in varying colors, or grips in a different shade. Companies are also providing pen clips in novelty contours.
- Faster delivery, lower MOQ: Makers accept rush and low-volume custom orders. They are streamlining OEM terms. The delivery time has been reduced from 40 days to less than one month. MOQs are 1,000 pieces or fewer from the previous 3,000.
- Price increase: Quotes are expected to climb 10 to 15 percent. Due to uncertainty in the yuan’s value and the cost of ABS and AS in coming months, suppliers are pushing up prices to avoid losses. Meanwhile, inflation in China has caused labor outlay and other expenses to surge 30 percent.
Jiaxing Micro Roller Import & Export Co. Ltd
Description: ABS barrel; rubber grip; silk-screening; 14.5cm-long barrel
Novelty International Ltd
Description: ABS barrel; silk-screening on barrel, offset printing on banner; 14.8cm-long, 1cm diameter barrel
Shenzhen Barbar Gift Co. Ltd
Description: ABS barrel; with lanyard; silk-screening, offset printing; 12.8cm-long barrel
Shanghai Erosbon Industry Co. Ltd
Description: ABS barrel; silk-screening on barrel, offset printing on banner; 13.5cm-long barrel
Tonglu Huachuan Pen Fty
Description: ABS-AS barrel; silk-screening, transfer printing on barrel, offset printing on banner; 14.8cm-long barrel
Unitgift Industrial Co. Ltd
Description: ABS barrel; zinc-iron clip; silk-screening on barrel, offset printing on banner
Note: This article "Banner pen makers diversify lineups, improve OEM services" was originally published by Global Sources, a leading business-to-business media company and a primary facilitator of trade with China manufacturers and India suppliers, providing essential sourcing information to volume buyers through our e-magazines, trade shows and industry research.
All price quotes in this report are in US dollars unless otherwise specified. FOB prices were provided by the companies interviewed only as reference prices at the time of interview and may have changed.
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