Global Sources
Ready to import from China? Find verified suppliers on Global Sources.
Share / Recommend:

There is no common ground in China business negotiation

by Andrew Hupert

She is a very friendly, open-minded, internationally-experienced Australian professional with a great attitude about her first business deal in China. I asked her about negotiating strategy and she was very confident – “I plan on treating Chinese exactly the same as I would anyone else. I am going to establish common ground…”

The search for common ground in China:  Do not do it!

It is a nice idea, but there are 3 problems:

  1.  No common ground. Most people who look for common ground are white, English-speaking, affluent Christians between the ages of 25 and 49. You are not common. That is not common. When you say common ground you really mean YOUR very special ground. The Chinese (or Asian, African, Latin American, Muslim, Jew, Buddhist, etc…) negotiator already feels that he has compromised to meet you on your common ground. “We have already made plenty of compromises – now it is your turn.”
  2. Some people like their differences. Do not automatically assume that everyone loves your idea of common ground. Speaking English, playing by YOUR international rules, jettisoning his standard operating procedures – all of this is a huge burden. He expects to be compensated – or at least appreciated.
  3. As soon as a conflict arises – or becomes profitable – the other guy leaves your common ground. Your business customs and procedures suddenly become a point of contention – not a framework for harmony.

Common ground, otherwise known as the status quo, always favors one side. You say “common ground” or “international standards” in China and your local counterparties hear “Western advantages”.

When you negotiate in China, do not come over looking for common ground. You are better off planning – and budgeting – for bridge building.

Andrew Hupert runs, an online platform that helps the international business community achieve greater success when doing business in China. He also writes He can be reached at This email address is being protected from spambots. You need JavaScript enabled to view it..

Add comment

Security code

Stay Connected

Get Import from China Headlines by E-mail

Attend the Global Sources Summit

  • For online & Amazon sellers
  • Interactive training led by sourcing & Amazon experts
  • Learn how to source profitably, avoid pitfalls
  • April 17 - 19, 2017 in Hong Kong
  • Co-located with Mobile Electronics and
    Gifts & Home shows

Learn More

Join the Smart China Sourcing Facebook Group
  • Connect with other buyers
  • Ask questions
  • Get advice from experts

Join Group

Join Global Sources on Facebook

Be our fan now for the latest sourcing news, practical sourcing guides and expert advice.

Follow Global Sources on Twitter

We'll keep you updated with tweets on sourcing news, trade resources & more.